Aleksei Veretenov
RU / EN

Strategic Projects

Utkonos — logistics, customer model and strategy

Assessment of Utkonos’s customer model and logistics, identification of growth opportunities and definition of strategic priorities for the online retailer.

Context

An online retail and logistics business undertaking a systematic search for growth opportunities.

Objective

Develop the customer model and logistics and identify strategic sources of growth.

Role

Diagnostics, customer model, logistics and strategy project lead.

Approach

  • Diagnostics of systemic growth opportunities.
  • Logistics.
  • Customer model and strategy.